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Are you keeping up with employers’ changing expectations?

Employers’ requirements and their relationships to campuses are evolving.

The changing labour market; new technologies; the hybrid workplace; the expansion of internship, co-op and other experiential programs; and, expanded efforts towards diversity recruitment are all having a significant impact on the work of employer relations professionals.

Become better equipped to engage employers on your campus.

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Increase engagement with employer partners Improve employer engagement
Attract new opportunities for your students Become an invaluable resource for your employer partners
Advance your career in employer relations Earn your employer engagement certification
Are you responsible for attracting employers to your campus, developing opportunities for your students or strengthening relations with external partners?

The Employer Engagement Academy is designed for professionals working in post-secondary offices that partner with employers: career services, cooperative education, work-integrated learning, experiential learning, and others.

Join our graduates and become an invaluable resource for your employer partners.

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5 live workshops 4 live and interactive workshops
Online and interactive Collaborative group work and discussions
10 hours of intensive learning 12 hours of active learning
A supportive network of peers A supportive network of peers
Online and interactive Dedicated web portal with discussion board
Dedicated program web portal Online educational materials (video recordings, slides, articles, worksheets)

Program & Schedule

(All times based on Eastern time zone)

The Employer Engagement Academy features four, 3-hour sessions that include workshops, presentations and panel discussions that will be presented live online over a span of 4 weeks. Weekly sessions will include opportunities for participants to reflect on their learning, take part in small and large group discussions, meet with their peers, and complete self-guided learning and research assignments.

In addition to the 3-hour sessions, it is expected that participants will complete 1-2 hours of homework each week. Homework will consist of literature reviews, posting and commenting on discussion board topics, connecting with co-participants, watching video recordings, and/or completing quizzes.

Participants will be supported via a dedicated web portal to access educational materials, connect with peers, post and comment on coursework, discuss topics of interest, and share best practices and information over the course of the program.

All 3-hour sessions will be recorded and made available for review for 6 months after the completion of the program.

Week 1

Tuesday, April 25, 2023
1:00 PM - 4:00 PM (Eastern)

  • What Is the Role of the Employer Relations Professional?
  • Employers' Top Challenges: How Schools Solve Problems for Their Employer Partners
  • Employer Relations Pro Panel: Focus on Sourcing Leads & Business Development Skills
Week 2

Tuesday, May 2, 2023
1:00 PM - 4:00 PM EST

  • Campus Recruitment Outlook: Key Trends and Strategies in Campus Recruitment that Impact ER
  • Employer Diversity, Equity & Inclusion Panel: The Role of Schools in the DEI Challenge
  • Impact Roundtables: Group Explorations and Discussions
Week 3

Tuesday, May 9, 2023
1:00 PM - 4:00 PM EST

  • Pro Panel: How Campus Recruiting Works: The Employers’ Perspective
  • Creating High Impact Employer Events
  • And Action! What Consultative Conversations Look Like – Role Play
Week 4

Tuesday, May 16, 2023
1:00 PM - 4:00 PM EST

  • Helping Your Employer Partners Build a Solid Case to Increase Student Hiring
  • Key Cohort Roundtables: Collaborative Group Work on Common Challenges
  • Building Employer Relations for the Long Term: Creating Client Ecstasy
  • What Employers Need to Know Now
  • Next Steps: Turning Learnings into Action Plans

All details are subject to change.

Past Speakers, Panelists & Facilitators

(2023 presenters will be announced soon.)

Panelist Headshot
Terri Coolen

Employment Development Coordinator
Science, IT, Engineering & Sustainability Co-op,
Dalhousie University

Panelist Headshot
James Davidson

Director Talent Acquisition and Global Mobility,
PwC Canada

Panelist Headshot
Graham Donald

President,
Brainstorm Strategy Group Inc.

Panelist Headshot
Jason John

Assistant Director, Employer Relations and Marketing,
University of Toronto

Panelist Headshot
Stéphanie Joseph

Talent Acquisition Consultant,
Marsh McLennan

Panelist Headshot
Jeff Ollinger

Senior Manager, Talent AcquisitionSenior Manager, Talent Acquisition,
DUCA Financial Services Credit Union Ltd.

Panelist Headshot
Laurie Quigg

Business Development AssociateBusiness Development Associate,
McGill University - Desautels Faculty of Management

Panelist Headshot
Michelle Reyes

Sr. Manager, Talent Acquisition, Campus Strategy,
Loblaw Companies Limited

Panelist Headshot
Michele Tiwari

Senior Talent Acquisition Partner,
TD

Panelist Headshot
Matt Wheatley, BBA, Dip-PR

Stakeholder Relations Lead, Cooperative Education,
Algonquin College

Dedicated Support

Panelist Headshot
Julie Rahmer

Learning Success Manager,
Employer Engagement Academy
Brainstorm Strategy Group Inc.

As the Employer Engagement Academy’s dedicated program support person, I’m committed to ensuring that participants and presenters get the most out of their experiences. I am happy to answer questions and provide information and updates to ensure that you are well equipped for this unique learning opportunity.

If you work directly with the employers that hire your students, then the Employer Engagement Academy is designed for you.

FAQs

Expand FAQ
What is the schedule and time commitment?

The core of the program is four, 3-hour sessions held over 4 weeks. In addition to the 3-hour sessions, it is expected that participants will complete 1-2 hours of homework each week consisting of literature reviews, posting and commenting on discussion board topics, connecting with co-participants, watching video recordings, and/or completing quizzes.

All sessions will be recorded so that participants can access any sessions that conflict with their personal schedules.

Expand FAQ
Will there be recordings available?

Yes, all sessions will be recorded and available exclusively to program participants on the dedicated web portal for 6 months after the completion of the program.

Expand FAQ
What happens if I miss a session?

There’s a good chance that a session or two may conflict with your other commitments. Recordings of sessions will be posted on the web portal along with educational materials within 24 hours of each workshop, so you’ll have plenty of opportunity to catch up.

Expand FAQ
Who should participate?

If you work directly with the employers that hire your students, then the Employer Engagement Academy is designed for you.

Expand FAQ
Can you help me convince my boss to invest in this?

Absolutely. Please send an email to Julie Rahmer at julie@brainstorm.ca and I will send you an email template.

Testimonials

(From the 2021 Employer Engagement Academy)

Testimonial quote

The employer engagement academy gave me more clarity on all the streams concerning employer relations. Hearing the fantastic experiences of panelists and my classmates has provided a wide variety of ideas I can propose and execute inside the institution I work for. I am grateful for receiving the opportunity to participate in this program.

Carlos Davalos

Corporate Relations Liaison, Business Development, Douglas College

Testimonial quote

The Employer Engagement Academy was an amazing opportunity, professional and down-to-earth. Speakers were informative and engaging on relevant topics. Group activities were thought provoking and provided great insight on what is happening coast to coast with post-secondary employer relations!

Julie Stuart

Employer Relations Consultant, Career Services, Niagara College Canada

Testimonial quote

This was a great program and I have many takeaways for my "idea" whiteboard in my office. As employer developers, we often attend events and conferences for the main purpose of building and fostering new relationships with PD being an additional bonus. This was a great opportunity to give relationship builders their own PD exclusively focused on learning, gowning and planning for the future. I would highly recommend!

Venessa Magny

Talent Partnership Consultant, Goodman School of Business, Brock University

Testimonial quote

The Employer Engagement Academy was a very engaging and insightful course that helped me better understand employers’ changing recruitment needs when it comes to hiring students and how I can better support them while navigating the evolving labor market. It was also a great avenue for meeting many other colleagues from various universities across Canada! I am looking forward to implementing some of the takeaways from this course.

Nadira Al-Nasleh, M.Ed.

Employer Engagement and Events Coordinator, Bissett Student Success Centre, Dalhousie University

Testimonial quote

As a new person working in this field, the Employer Engagement Academy provided important insights into current issues. I picked up terminology and concepts from discussions, awareness of current employer and student trends. Thanks to this course, and the willingness of experienced participants, I can carry on intelligent discussions with folks at my institute and have meaningful info to share. This program brought me up to speed quickly. The format allowed me to meet others in the industry personally. Through this class, I've forged many new contacts in the field- I feel like I've entered a national cooperative process, and that's pretty exciting!

Sandy MacKay

Work-Integrated Learning Coordinator, Office of Experiential Education, University of New Brunswick

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Registration Fees

Individual
()
$1095 $695

per person

Advance Rate valid until Oct 27

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Group of 3 to 5
(20% off)
$876 $556

per person

Advance Rate valid until Oct 27

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Group of 6 to 9
(30% off)
$766.50 $486.50

per person

Advance Rate valid until Oct 27

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Group of 10 or more
(40% off)
$657 $417

per person

Advance Rate valid until Oct 27

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